Congratulations to the 2011 PACE Awards Winners!

Winners are encouraged to use the template news releases provided to share their accomplishment:

2011 PACE MAKER OF THE YEAR

   Lorri Rishar Jandron, MBA
   Partner, President &  CEO
   Edge Partnerships

2011 People's Choice Award Winners

Campaign
Michigan State University Social Norms Committee - MSU Social Norms Duck Campaign

Tactic
Marketing Communications, Michigan State University - Michigan State University Culinary Eat at State Brochure

2011 Student Practioner of the Year

Naomi Burton
Michigan State University Senior

2011 George Brown Memorial Scholarship Winner

Ellina Stein
Michigan State University Junior

2012 Campaign Winners

Community Relations

Pinnacle
Publicom, Inc. - MET Community Enrollment Events

Excellence
Pace & Partners - CATA Entertainment Express Marketing

Achievement
Edge Partnerships – MichEEN

Crisis Communications

Pinnacle
Sara Metz - Kalamazoo River Oil Spill

Institutional Programs

Achievement
Marketing Resource Group (MRG) - PIPE (Partners in Pipeline Education) Program

Integrated Communications

Pinnacle
Pace & Partners - OHSP Texting Campaign

Excellence
Edge Partnerships - University of Northern Iowa

Achievement
Capital Area Michigan Works! - Keep Learning… Our Future Depends On It Business Pledge

Internal Communications

Excellence
Two Men and a Truck/ International, Inc. - The Hub extranet

Achievement
Edge Partnerships - University of Northern Iowa

Marketing & Consumer Products & Services

Pinnacle
Marketing Communications, Michigan State University - Michigan State University LiveOn Housing Sign-Up Campaign

Excellence
Edge Partnerships - University of Northern Iowa

Achievement
Pace & Partners - Firstbank of Michigan Brand Campaign

Public Affairs

Pinnacle (2011 Best in Show)
Martin Waymire Advocacy Communications - Michigan Truth Squad

Excellence
Martin Waymire Advocacy Communications - Fund Pure Michigan

Achievement
Truscott Rossman - Knapp's Centre Redevelopment

Public Service

Pinnacle (2011 People's Choice Winner)
Michigan State University Social Norms Committee - MSU Social Norms Duck Campaign

Excellence
Pace & Partners - OHSP Motorcycle Campaign

Achievement
Publicom, Inc. - GLCI-Colorectal Cancer Screening

Special Events

Pinnacle
Capital Area Michigan Works! - Journey to Jobs

Excellence
Greater Lansing Convention & Visitors Bureau - Over the Edge Inaugural Event

Achievement
Motion Marketing & Media - Sparrow Foundaiton Giveathon

2011 Tactic Winners

Annual Report

Pinnacle
Pace & Partners and Impact System of Care - Impact Report to the Community Calendar

Excellence
Robin Miner-Swartz - Give Where You Live: 2010 Report to the Community

Achievement
Pace & Partners - CATA Community Report

Brochures

Pinnacle
Olivett College - Olivett College 2010 Viewbook

Achievement (2011 People's Choice Winner)
Marketing Communications, Michigan State University - Michigan State University Culinary Eat at State Brochure

Creative Tactics

Pinnacle
Truscott Rossman - Pure Pothole Hell Devils: Special Delivery to Legislators

Excellence
Pace & Partners - OHSP Operation CARE e-Card

Achievement
County Road Association of Michigan - The Cost of Legislative Inaction

Editorials/Op-Ed Columns

Pinnacle
Capital Area Michigan Works! - Get Out of the Way

Excellence
Pace & Partners - CATA Millage Request Op-Ed

Electronic Media

Pinnacle
Greater Lansing Convention & Visitors Bureau - Greater Lansing Mobile App

Achievement
Pace & Partners - Pure Michigan Living Website

Feature Stories

Pinnacle
Olivet College - "Time to Say Good Bye: After 30 Years, President Tuski 'Graduates' from Olivet College"

Achievement
Motion Marketing & Media - Changing the Communication Landscape through Construction

Magazines

Achievement
Olivett College - Shipherd's Record

Newsletter

Achievement
Genesee County Road Commission – Roadways

Radio PSAs

Excellence
Publicom, Inc. - Tomorrows Child/Michigan SIDS - "7 steps to safe sleep"

Achievement
Pace & Partners - OHSP Booster Seat Radio

Research

Pinnacle
County Road Association of Michigan - Using Research to Tell the Story

Special Purpose Publications

Pinnacle
County Road Association of Michigan - PR Tips

Excellence
Truscott Rossman - 2011 Calendar - "Revenge of the Nerds"

Television PSAs

Pinnacle
Pace & Partners - OHSP Booster Seat TV

Excellence
Publicom, Inc. - Tomorrows Child/Michigan SIDS - "7 steps to safe sleep"

Achievement
Pace & Partners - MSHDA "Helping Hardest-Hit Homeowners" TV

Video Programs

Pinnacle
Truscott Rossman - Pure Michigan: Pure Pothole Hell

This year, the PACE Awards Entry Form has gone online. All entries must have an accompanying filled out electronic form. Once your entry form has been submitted online, it must be printed off and included with your hard copy. Any files submitted online but relevant to judging your entry must also be included with your hard copy entry as well.

Entries for the PACE Awards can be submitted in either as campaigns or tactics but keep in mind that the categories are new this year so read over the descriptions carefully to be sure your entry is submitted in the best possible category.

>ONLINE ENTRY FORM

>SUBMISSION GUIDELINES

Campaigns are $60 each for CMPRSA Members and $75 each for Non-Members. Tactics are $40 each for CMPRSA Members and $55 each for Non-Members. All LATE entries require a $25 late fee.

A scholarship and award program is also available for members of the Public Relations Student Society of America. For more information on these student awards, please see the Nominations and Applications guidelines below.
 

Nominations for PACE Maker of the Year, the top honor presented to a distinguished professional by the Central Michigan Chapter of PRSA, are welcomed annually. Nominations for the PACE Maker of the Year are due no later than March 1, 2012.

Young public relations professionals also have the opportunity to win a scholarship and individual award in the PACE Awards program.

The George Brown Memorial Scholarship grants $1,000 to an exceptional PRSSA junior enrolled in a communication-based curriculum at Michigan State University.

Student Practitioner of the Year, an honorary title, goes to an outstanding public relations student from the MSU PRSSA ranks. Students are encouraged to nominate their peers for the outstanding practitioner award.

To continue awarding the George Brown Memorial Scholarship, the CMPRSA chapter needs your support. If you would like to help recognize the efforts and accomplishments of young public relations professionals by donating to the scholarship fund, please download an informational pamphlet with directions on how you can contribute.

Nomination forms for the George Brown Memorial Scholarship and Student Practitioner of the Year are available. Nominations are due no later than March 14, 2012.
 

Thursday, April 19, 2012 - Gallery of Entries opens at 4:30 p.m. and the ceremony begins at 6 p.m. at the Lexington Lansing Hotel located at 925 South Creyts Road in Lansing.

PACE Award entries are due by  February 9 at 5 p.m. LATE entries are due by February 15 at 5 p.m. with an additional $25 late fee per entry. Entries must be hand delivered or mailed to PACE Committee at the Rizzi Designs, 1141 N. Pine St., Lansing, MI 48906. 

>Online Entry Form

>Register Now

We’ll keep you updated via this website, email, Twitter, Facebook, and Linkedin

If you have questions, please contact Angela Minicuci at angminicuci@gmail.com or Jessi Adler at jessicawortley@gmail.com.

See photos from previous PACE awards ceremonies.

>View the Gallery

Learn how you can become a sponsor for this year’s PACE awards.

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