2013 Campaign Winners
Community Relations
Pinnacle (2013 Best in Show)
Pace – United of the Battle Creek and Kalamazoo Region – United Way Merger
Excellence
Pace – United Dairy Industry of Michigan – Refuel Race Sponsorship
Achievement
MSU Marketing Communications, Division of Residential and Hospitality Services– MSU Taking it to the Streets: Day of Service
Crisis Communications
Pinnacle
Martin Waymire Advocacy Communications – Michigan for Quality Schools
Excellence
Michigan State Police – Right to Work Mobilization
Integrated Communications
Pinnacle
Pace – Capital Region Airport Authority - Travel Simplified
Marketing Consumer Products and Services
Pinnacle
TechSmith Corp. – TechSmith Camtasia Studio 8 Launch
Excellence
Pace – Southeast Michigan Regional Energy Office - Better Buildings for Michigan
Achievement
Edge Partnerships – Farm Bureau Insurance - Awareness Campaign
Organizational Relations
Pinnacle
Jackson National – Jackson Day of Service at the Boys & Girls Club
Excellence
Truscott Rossman – Erhardt Construction - Building Our Community Contest
Achievement
Pace – United Dairy Industry of Michigan - Drink Milk for Life
Public Affairs
Pinnacle
Martin Waymire Advocacy Communications – NO on Prop 5, Defend MI Democracy
Excellence
Pace – Michigan State Housing Development Authority - MSHDA Congressional Brochures
Achievement
Martin Waymire Advocacy Communications – Replace Don’t Erase
Public Service
Excellence
Pace – Michigan State Housing Development Authority - Helping Hardest Hit Homeowners
Achievement
Michigan State Police – K2 is Not OK
Shoestring Budget
Pinnacle
Truscott Rossman – Kelsey’s Law
Achievement
Michigan State Police – MSP History Month / 95th Anniversary Celebration
Special Events
Pinnacle
Pace – W.K. Kellogg Foundation - W.K. Kellogg Foundation Legislative Lunch
Excellence
Pace – Capital Region Airport Authority - Port Lansing
Achievement
Lezotte Miller Public Relations Inc. – Highfields Inc. - Highfields Inc.’s 50th Anniversary