Congratulations to the 2013 PACE awards winners! Winner are encouraged to use our template news release provided to share their accomplishment.


2013 PACE MAKER OF THE YEAR

 

   David Waymire
   Partner
   Martin Waymire Advocacy Communications


 

 

 

2013 People's Choice Award Winners

CAMPAIGN - Jackson Day of Service at the Boys & Girls Club – Jackson National Life

TACTIC - Talking Urinal Cakes: Sober Driving PromotionMichigan Office of Highway Safety Planning 

 

2013 Student Practioner of the Year

Jeannette Conklin
Michigan State University Senior

2013 George Brown Memorial Scholarship Winner

Mackenize Mohr
Michigan State University Junior

2013 Campaign Winners

Community Relations

Pinnacle (2013 Best in Show)
Pace – United of the Battle Creek and Kalamazoo Region – United Way Merger

Excellence
Pace – United Dairy Industry of Michigan – Refuel Race Sponsorship  

Achievement
MSU Marketing Communications, Division of Residential and Hospitality Services– MSU Taking it to the Streets: Day of Service

 

Crisis Communications

Pinnacle
Martin Waymire Advocacy Communications – Michigan for Quality Schools

Excellence
Michigan State Police – Right to Work Mobilization

 

Integrated Communications

Pinnacle
Pace – Capital Region Airport Authority - Travel Simplified

 

Marketing Consumer Products and Services

Pinnacle
TechSmith Corp. – TechSmith Camtasia Studio 8 Launch

Excellence
Pace – Southeast Michigan Regional Energy Office - Better Buildings for Michigan

Achievement
Edge Partnerships – Farm Bureau Insurance - Awareness Campaign

 

Organizational Relations  

Pinnacle
Jackson National – Jackson Day of Service at the Boys & Girls Club

Excellence
Truscott Rossman – Erhardt Construction - Building Our Community Contest

Achievement
Pace – United Dairy Industry of Michigan - Drink Milk for Life

 

Public Affairs

Pinnacle
Martin Waymire Advocacy Communications – NO on Prop 5, Defend MI Democracy

Excellence
Pace – Michigan State Housing Development Authority - MSHDA Congressional Brochures

Achievement
Martin Waymire Advocacy Communications – Replace Don’t Erase

 

Public Service

Excellence
Pace – Michigan State Housing Development Authority - Helping Hardest Hit Homeowners 

Achievement
Michigan State Police – K2 is Not OK

 

Shoestring Budget

Pinnacle
Truscott Rossman – Kelsey’s Law

Achievement
Michigan State Police – MSP History Month / 95th Anniversary Celebration

 

Special Events

Pinnacle
Pace – W.K. Kellogg Foundation - W.K. Kellogg Foundation Legislative Lunch 

Excellence
Pace – Capital Region Airport Authority - Port Lansing 

Achievement
Lezotte Miller Public Relations Inc.  – Highfields Inc. - Highfields Inc.’s 50th Anniver
sary

2013 Tactic Winners

Advertorial

Pinnacle
Martin Waymire Advocacy Communications – Forest Hill Energy - Fowler Farms Clinton County News Advertorial

Excellence
Marketing Resource Group – Coalition for Auto Insurance Reform - Mr. McIntyre

 

Annual Report

Pinnacle
Battle Creek Community Foundation – 2012 Annual Report

Excellence
Pace – Ingham Health Plan - IHP Community Report

 

Brochures

Pinnacle
Olivet College – Olivet College 2012-13 Viewbook

Excellence
Pace – Michigan History Foundation - State Symbols Brochure

 

Innovative Tactics

Pinnacle
Office of Highway Safety Planning – Talking Urinal Cakes: Sober Driving Promotion

 

Feature Stories

Excellence
Olivet College – Olivet Alumnus was Oldest of Hostages Held by Iran

 

Magazines

Excellence
Oliver College – Shipherd’s Record

 

Research

Pinnacle
Greater Lansing Convention & Visitors Bureau – Greater Lansing Certified Tourism Ambassador Program

Excellence
Pace – Capital Region Airport Authority – Capital Region International Airport Research

 

Special Purpose Publications

Pinnacle
Pace – Pace-tone New Years Card

 

Television PSAs

Excellence
Pace – Michigan State Housing Development Authority – Not Out of Options

 

Video Programs

Pinnacle
Martin Waymire Advocacy Communications – “NO on Prop 5” Odd Couple Video Series

Excellence
Pace – Michigan State Housing Development Authority – Helping Hardest Hit Homeowners Faith Video

 

Websites

Excellence
Battle Creek Community Foundation –www.bccfoundation.org 

2014 Award Categories

The PACE Awards Entry Form is now online. All entries must have an accompanying filled out electronic form. Once your entry form has been submitted online, it must be printed off and included with your hard copy. Any files submitted online but relevant to judging your entry must also be included with your hard copy entry as well.

Entries for the PACE Awards can be submitted in either as campaigns or tactics but keep in mind that the categories are new this year so read over the descriptions carefully to be sure your entry is submitted in the best possible category.

>ONLINE ENTRY FORM

>SUBMISSION GUIDELINES

Campaigns are $60 each for CMPRSA Members and $75 each for Non-Members. Tactics are $40 each for CMPRSA Members and $55 each for Non-Members.

The entry deadline is Tuesday, February 4, 2014 at 5 p.m. All LATE entries are due by 5 p.m. on February 11, 2014 and will be charged a $25 late fee per entry.

All hard copy entries must be turned in to the committee at Pace Marketing and Communications, located at 1223 Turner Street, Ste. 101, Lansing, MI 48906.

A scholarship and award program is also available for members of the Public Relations Student Society of America. For more information on these student awards, please see the Nominations and Applications guidelines below.
 

Nominations and Applications

Nominations for PACE Maker of the Year, the top honor presented to a distinguished professional by the Central Michigan Chapter of PRSA, are welcomed annually. Nominations for the PACE Maker of the Year are due no later than March 14, 2014.

Young public relations professionals also have the opportunity to win a scholarship and individual award in the PACE Awards program.

The George Brown Memorial Scholarship grants $1,000 to an exceptional PRSSA junior enrolled in a communication-based curriculum at Michigan State University.

Student Practitioner of the Year, an honorary title, goes to an outstanding public relations student from the MSU PRSSA ranks. Students are encouraged to nominate their peers for the outstanding practitioner award.

To continue awarding the George Brown Memorial Scholarship, the CMPRSA chapter needs your support. If you would like to help recognize the efforts and accomplishments of young public relations professionals by donating to the scholarship fund, please download an
informational pamphlet with directions on how you can contribute.

Nomination forms for the
George Brown Memorial Scholarship and Student Practitioner of the Year are available. Nominations are due no later than March 14, 2014 to grimm@thisispace.com.


 

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